News & Articles “Projects” Archives

New Client: Longstreet Renovation

Posted by jgro in News, Projects

We’re proud to announce that Longstreet Renovation has selected Pivotal Click to partner with on several projects related to their positioning, customer experience, and marketing communications. Here’s a description of Longstreet from their current Web site: Since 1987, Longstreet Renovation has been developing unique single family homes for Chicago families. The company specializes in restoring […]

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Site Launch: Fund Evaluation Group

Posted by jgro in News, Projects, Solutions In Action

We are proud to announce the launch of a new Web site for Fund Evaluation Group, a Cincinnati-based investment consulting firm managing nearly $30 billion for not-for-profit, retirement fund, and financial intermediary clients. Pivotal Click partnered with brand consulting firm laga, who created the new FEG identity. FEG made a significant investment in understanding their […]

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Site Launch: Project to Surface

Posted by Administrator in Projects

We’re pleased to announce the launch of Project to Surface, a Web site for New York-based Grainwork Studio, an art and design collective headed by Ben Krone, and collaborators Rich Chang and Alex Chang at dream so much. From the site: Art and architecture collide on Madison Avenue. Project to Surface is a collaboration between […]

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New Client: Event News Network

Posted by jgro in News, Projects

Event News Network is a business with a brilliant model. They provide extraordinarily targeted marketing campaigns delivered through the format of a 24-hour broadcast news network that is spatially and temporally focused on professional conferences in the medical industry. Imagine if CNN covered the American Heart Association’s annual conference with the same level of intensity […]

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Site Launch: Medpalcard.com

Posted by jgro in News, Projects

We’re pleased to announce the launch of Apogee Enterprises’ new Web site for the MedPal™ Card, their flagship project. From the site: MEDPAL™ is a system that provides you and your family with an easy and efficient way to transport your medical information. Your pertinent medical information is stored and transported on the MEDPAL™ card. […]

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New Client and Project: Apogee Enterprises’ MedPal Card

Posted by jgro in News, Projects

We’re pleased to announce a new client, Phoenix, Arizona-based Apogee Enterprises LLC, who are the brains behind the MedPal Card. MedPal is a smartcard-based platform for linking patients, healthcare facilities, insurance providers, pharmacies and businesses for the secure sharing of patient information. Any organization can provide MedPal cards to its customers, employees, or affiliates that […]

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New User Experience Research Project for Schawk

Posted by jgro in News, Projects

Next month Pivotal Click will be undertaking a research study in partnership with brand imaging solutions (graphics and pre-press) giant Schawk, Inc. We will be working on an internal Web application for a Schawk client that’s used by a wide range of audiences as a collaborative tool for sharing files, routing approval and maintaining brand […]

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The ‘User Experience’ of Death & Dying

Posted by jgro in Articles, Projects

We’ve taken on an interesting project for a funeral home and cemetery, and it has really forced me to come to grips with two things that just don’t go together too often in my experience: Death and the Web.

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